For some people, podcasting is a cathartic outlet, meant to serve as both a hobby and a means of self-expression. For others, it’s something fun to play around with in their spare time, serving a broader interest or hobby. For still others, podcasting is a kind of business, meant to earn them revenue, fame, or some mix of the two.
Japan is very well known for its technological advancement. In fact, it is one of the nations that other countries look up to when it comes to technology. Japan is known for their automobile brands, cell phone brands, computers, and other gadgets. Japan is a very advanced country if you look at, and it is still continuously advancing, not only when it comes to their technology, but businesses in Japan are also thriving. It is very logical to set up a business online in Japan as their internet is also one of the fastest in the world and that makes it an essential part of online businesses simply because if there is no internet, then there would not be any online businesses to look into. [Read more…]
The evolution of the Internet has certainly changed the way we look at the world. The average person has five social media accounts and spends two hours a day connected to the internet. Understanding the digital landscape of a country can tell a lot about the ongoing trends and behaviour of the younger populace. It can provide useful information for businesses and even the government to get a pulse of the people and their needs, wants, and activities.
Japan has a population of over 127 million, 86% of which are active users of the Internet. 19% of the general public has at least one active social media account which translates to 24 million active profiles. Here are just some of the most popular social media platforms in Japan today. [Read more…]
Small business entrepreneurs have their work cut out for them in today’s digitally driven market. The internet reigns over the marketing world as the most efficient tool in advertising, sales, and many other functions of business.
The days of traditional print advertising are over. Online marketing is more efficient than print advertisements in virtually every way. For small businesses, and even some mid-sized businesses, a strong digital marketing effort can mean the difference between success and failure. [Read more…]
When you’re involved with podcasting and online marketing, you know that one of the most important things that you need to do is make sure that your audience is comfortable. And because your voice is going over the airwaves into an environment that your can’t totally control, you have to work with what you can suggest they do. Including those suggestions inside your podcast or marketing scheme can really help your bottom line.
So if you can stitch it into the words that you say, try to suggest things to your audience about where they’re sitting and how they’re listening. Learn what the average attention span is. Perfect your mixing and mastering before your audio goes over the airwaves. And, consider the difference between group and individual listening experiences. [Read more…]
Even blogging for your business can get stale sometimes. You can only be creative so much on a business blog before you have to get serious. And, you don’t want to post too much, as well as not wanting to rehash old material.
Why not break up the blogging and the social media marketing a little with some other creative ways to market your business online. There are plenty of options, and these three are all fairly easy things to do that will help get your business more attention. [Read more…]