The Association for Downloadable Media (ADM) announced the election results for the 20 inaugural office seat positions including the Executive Board (Chair, Vice Chair, Secretary, Treasurer); eleven (11) Advisory Board seats, Chairs for: Advertising Standards Committee, Education & Outreach Committee, Measurement Committee, Membership Committee and the Terminology Standardization Committee.
Set to provide leadership in measurement standards, research, education and advocacy to all those involved in portable media, the ADM is committed to advancing its charter of creating a landscape that facilitates the commercialization of this growing audience. The ADM’s focus includes revenue generation from advertising and sponsorships of podcasts, vodcasts (aka vidcasts, video podcasts, or vlogs), and other audio/video digital content distributed via RSS, ATOM, peer-to-peer, mobile devices, downloads from Web sites and other platforms to come. The organization has been formed to focus specifically on any content downloaded by consumers, and will work in collaboration with related industry associations.
“The ADM members have spoken, and I’m humbled by the confidence and trust of our group. With that trust comes a duty to serve all members, and I will do my best to fulfill that duty every day as the Chairman. Because we have accomplished considerable groundwork, we are able to enter a fruitful period of productivity. We will continue our membership drive. We will reach out to existing organizations to provide support and assistance. And we will strive to become the preeminent information resource for efficacy and measurable results in the downloadable media space,” Chris MacDonald, EVP Business Development and Operations Libsyn PRO Enterprise Platform, founder of Indiefeed and newly elected Chairman of the ADM said.
“Our leadership team and our 188 members are ready to populate the committees and get to work. Expect great strides in actionable industry guidelines from this experienced group,†Susan Bratton, CEO of Personal Life Media, newly elected Vice Chairman and progenitor of the organization added.
Elected individuals for the 4 Executive Committees (Chairman, Vice Chairman, Secretary and Treasurer), 11 Advisory Board seats and 5 Committee Chair positions are: [Read more…]
Originally posted on December 3, 2007 @ 10:22 am