If you’re new to the realm of social media marketing, you know what an overwhelming undertaking it can be. If you look up “social networking websites” on Wikipedia, there are currently 200 listed. And once you wade through that ocean of options and decide where to direct your efforts, the fun doesn’t stop there. Read on for some tips on how to maximize your small business social media marketing efforts. [Read more…]
One thing that always excites me is the release of a new piece of free software that claims to offer a new way of doing something that we do every day. For a geek like me, it’s like Christmas.
One piece of software that has got me excited right now is Torch Browser – a new software that, although a browser in function, offers a number of really unique features that sets it above other browsers currently in the market. [Read more…]
What’s surprising is the other half of the study — that 94% of these companies have decided to go digital AND invest in social media marketing.
I once gave a talk on blogging in the workplace for an anti-virus company. The objective was to wean employees to get them to blog, which would eventually lead them (engineers) to updating their coroporate blog. During the Q&A
The never ending cycle continues. Many companies today try to invest in social media as if it were rocket science — hiring “experts” from viral agencies to do the work. This is wrong. The best candidates for handling social media roots from the company’s own payroll.
While it’s not surprising to discover that many people can’t live without their daily dose of social networking sites, some interesting statistics have emerged from the latest study by the consumer electronics shopping site Retrevo.com.
Where 56% of those who took part in the survey said they checked Facebook between one and ten times, over a quarter checked in over ten times each day.
One in three under-35s texts, tweets or uses Facebook straight after sex, compared to just 8% of overâˆ’35s, while two-thirds of under-35s don’t have any problem using these services at work.
iCrossing’s application has actually been freely available for about a month now, but I’ve only just discovered it.
While I personally don’t search in Digg much, the ability to search across both a significant section of the web (blogs and forums) as well as Twitter sounds appealing.