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Three Tips For Getting The Most Out Of Online Marketing

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Whether you just started a new business or you have one that’s been around for a while, you should be working on getting everything out of your online marketing tactics as you possibly can. That means using things like social media marketing and even making sure that you have a blog that is regularly updated.

If you expect your business to thrive online, you need to make sure that you are doing the right things to market your business. That means you want to make sure people know you exist, what your business does, and you want to make sure that there are things that can be found in less normal ways, which will make your business easier to find and search engines. [Read more…]

Originally posted on April 7, 2016 @ 10:18 am

Anxiety-Free Online Marketing Tips

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Online marketing has many rules, from how many times you should repeat keywords to the content your site and blog should contain in order to attract the most people. There are things you should do, like post well researchde articles on your blog, and there are things you shouldn’t do, like buy links. You want a website that naturally attracts visitors.

When you first setup your website you may be nervous about how well it’s going to do. Is Google going to hate your or love you? That all depends on the work that you put in. And, honestly, everyone suffers from anxiety, especially when it comes to creating something that just might make or break your businesses success. [Read more…]

Originally posted on November 20, 2015 @ 7:07 am

3 Ways Digital Marketing Differs From Traditional Marketing

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When it comes to marketing, there are a lot of different ideas and strategies out there that have been “proven” to be most effective. However, with all the new advances in technology over recent decades, and especially in just the last few years, one form of marketing really has emerged as the forerunner for marketing your business: digital marketing.

What Digital Marketing Encompasses

digital-marketing

Digital marketing is a term that truly encompasses almost every aspect of marketing using the Internet, also known as Internet or online marketing. According to Angela Hausman, a contributor to Business2Community.com, the facets of digital marketing include areas such as search engine optimization, social media marketing, email marketing, content marketing, short message service marketing and any other marketing that comes in a digital form. [Read more…]

Originally posted on November 8, 2015 @ 4:32 am

Using The Internet To Market Museums

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Museums are facing a unique problem these days – Millenials aren’t visiting their halls. The majority of museumgoers are older art lovers and parents with young children, but one of the biggest demographics out there, young adults, are staying home. Why?

Well, the conflict is pretty clear – why would you want to pay to visit a museum where you have to walk around quietly all day with your hands behind your back, when you can see the exact same content on your computer for free? If you have a laptop, you don’t even have to get out of bed. There are no crowds of tourists to get in the way, and if you want to lick the Mona Lisa, there’s no security guard to stop you.

So how can museums stay relevant? Many are turning to blogging and online marketing. [Read more…]

Originally posted on September 16, 2015 @ 3:47 am

Three Things You Are Taking For Granted In Online Marketing

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No matter what type of business you have, whether it’s big or small, you should be online and you should be utilizing all of the online marketing advantages that are there for you. The internet has opened up a host of outlets for businesses and for entrepreneurs to let people know about them, their products, and their services.

Like all things in technology, outlets change. One form of online outreach may become more popular as another goes to the wayside. As you read this you’ll find that you’ve likely heard a lot about using the first two as marketing materials, but the third one seems to be less used these days.

Keep reading to find out how can can use these three things to help market your business, and why it is you might be taking them for granted. Online marketing isn’t the same as buying an ad in the local paper. You need to do your footwork, not just pay someone to create and print your info. [Read more…]

Originally posted on August 13, 2015 @ 3:14 am